Lateral Thinker, Vision Holder, Brand & Marketing Expert (EMMS), certified Business Coach (DBCA)

People Person

I am a person who is interested in people. I love interacting with people, communicating, having fun and creating something together. Even as a child, I observed and absorbed everything that happened around me: the international guests and customers at my parents' house, the other children at school, the experiences my older siblings had. In this way, I got to know and understand the differences in cultural behaviour and human interactions at an early age. And I developed a strong sense for energies and vibrations between people. As a result, it is now easy for me to approach people openly, assess them and respond to them.

Professional experience

Before setting up my own business in 2018, I pursued an international career for over 13 years, working in the UK, Germany and French-speaking Switzerland. I held various positions in marketing and product management in the lifestyle industry with brands such as Mercedes-Benz and Swatch as well as various fashion and textile companies.

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During this time, I not only had the opportunity to acquire a broad range of specialist knowledge and understand what people want and how best to get them excited about a product, but also to learn how large corporations and medium-sized family businesses work, what their very own dynamics are and how much origin has to do with behaviour and expectations.

Educational background
I have two university degrees in law (lic.iur.) from the University of Zurich and an Executive Master in Marketing and Sales (EMMS) from the business schools SDA Bocconi Milano and Esade Barcelona.

I am also a certified business coach (DBCA) from the Dr. Bock Coaching Academy in Berlin and have a double certification as a facilitator in family and organisational constellations from the SPARK Academy in Zurich.

I also have completed further training in digital marketing, fashion marketing, social media and human design, as well as training as a personal fashion stylist at the University of the Arts London.

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My interests

I have always been interested in everything that makes up the ‘lifestyle’ of a culture: its craftsmanship, its fashion, its cuisine, its cultural expression. This is one of the reasons why I am passionate about travelling and discovering the country and its people.